By Niroj Khanal Friday, March 05, 2010
Google AdSense is fast becoming the preferred way for people to earn an income online. Whether you are a work-at-home mom trying to make a little extra cash or an Internet entrepreneur with hundreds of monetized websites, AdSense is truly the easiest way to earn money....Google AdWords is the biggest pay-per-click platform in the world. It made Google's founders billionaires. It has also made significant money for those who use it -- or at least, those who have used it properly. This malty part guide can help you make the most of AdWords. AdWords, just like SEO, is a way to buy traffic, but with AdWords you pay directly to Google, while with SEO you spend money with a search engine optimization company. If you choose to use AdWords this guide is for you.
Why should you use Google AdWords over all other pay per click platforms?
AdWords is extremely easy to set up. You can have your campaign up and running in 5 - 10 minutes. The majority of people use Google, but most importantly, tech savvy people who are comfortable with buying online prefer Google over all other search engines. Google rewards good advertisements with less cost per click and good positions on search results. An ad with a high click-through rate (CTR) always gets benefits from Google. The search engine wants to show the most relevant ads to users. Google lets you target customers by their geographic locations such as zip codes, countries, cities or custom areas on the map. This ensures that you only get customers who can do business in your area of operation. Many search marketing professionals will tell you that Google AdWords is the only PPC platform worth putting money into, since it reaches the highest number of users and delivers the highest conversion rate.
Pay Per Click Terms
You have to know basic pay-per-click terms to understand the jargon.
CPC - Cost Per Click. This is money you pay each time someone clicks on your ad. Costs per click are driven by bids.
CTR - Click through Rate. This is the relationship between the number of impressions and clicks on the ads. For example, if Google showed an ad 100 times, and 20 people clicked on it, then the Click through Rate (CTR) is 20%. High click through rates are rewarded by Google with high Quality Scores.
Quality Score - This is an internal algorithm that assigns value to advertisements. Ads with high quality scores can hold higher positions while paying less than the competition.
CPM - Cost per 1000 impression of an ad. This measurement is mostly used for banner ads.
ROI - Return on Investment. If you invested $1000 and got back $3000, then your ROI is 200%.
CR - Conversion Rate. This is the percentage of visitors who become customers. For example, if 100 people clicked on the ad and four became customers, then your conversion rate is 5%. Average Internet conversion rates are 2%- 3% and 7% is considered quite a high number.
I'm not showing you this because I want to brag, or that I'm inferring you will make money, but I did want you to know what was possible for me using this tool. Now, you may have been reading lately about the new FTC rules and regulations for online businesses. The law requires anyone stating or showing income results, like you see above and below, to use this disclaimer, even though they are true and documented with proof: These results are not typical, and your income or results, if any, will vary. We obviously do not guarantee or imply that by using our software you will get rich or make any money at all.
Note: This tool was made to make you money and grow your business to levels you never thought were possible. So, I'll skip the "product feature" mumbo jumbo and tell you in simple terms what this will do for you. You'll...
Dominate Niche Marketing: Know exactly what the "money keywords" are. The keywords that BUYERS are searching for! Use these keywords to increase your sales. Nothing else will show you these.
Dominate Google Adwords: Instantly... Yes, and I said instantly, AND with very little money by seeing who is already running a profitable Adwords campaign AND then "borrow" their entire Adwords marketing strategy shown by the software for your own profitable campaign! If you don't understand Google Adwords, it doesn't matter. The software is Fool Proof. It had to be if I was going to use it!
Dominate the Search Engines: Increase the amount of traffic to your site that you're getting now, WITHOUT paying a dime. And there are literally HUNDREDS of completely different ways this new tool will allow you to do those things... Ways that I 100% guarantee you have never heard of and didn't think were even possible. It WILL blow your mind, so read below as I show you specifics.
Dear sharp marketer,
Would you believe me if I said...
Traffic is NOT necessarily the key to online success?
That's right... Traffic is NOT the key to making money on the internet. You have to have the RIGHT traffic. Traffic that is full of "buyers"... I'm sure you would agree that there is a HUGE difference between a browser and a buyer. And THAT is what our brand new software program is all about. It all sounds obvious... and it is. But, stupid I learned this the hard way. Let me tell you quickly what happened... Way back in 2002 when I began marketing on the internet, I created a website in the health and fitness niche. I had no idea how to get traffic to my website, but had heard of people getting traffic from Google and Yahoo. I stumbled across a "search engine optimization" forum and spent quite a lot of time there.
John Reese is one of the most successful and respected marketers in the world... "It's a very RARE thing when something comes out that really impresses me......but it just happened. I've been secretly beta testing an amazing research tool for the past week. And all I can say is... WOW! This thing is one of the most powerful research tools ever created. Yes, ever." "Here's my Prediction... It will quickly become:
The #1 Tool for anyone building 'VRE' sites for making money with Adsense.
The #2 Tool for anyone that wants to make money selling e-books or other info-products.
The #3 Tool for anyone that wants to make money promoting affiliate programs.
The #4 Tool for anyone that wants to generate tons of free traffic from the search engines.
The #5 Tool for anyone wanting to build huge targeted opt-in email lists.
Google AdSense is fast becoming the preferred way for people to earn an income online. Whether you are a work-at-home mom trying to make a little extra cash or an Internet entrepreneur with hundreds of monetized websites, AdSense is truly the easiest way to earn money....Google AdWords is the biggest pay-per-click platform in the world. It made Google's founders billionaires. It has also made significant money for those who use it -- or at least, those who have used it properly. This malty part guide can help you make the most of AdWords. AdWords, just like SEO, is a way to buy traffic, but with AdWords you pay directly to Google, while with SEO you spend money with a search engine optimization company. If you choose to use AdWords this guide is for you.
Why should you use Google AdWords over all other pay per click platforms?
AdWords is extremely easy to set up. You can have your campaign up and running in 5 - 10 minutes. The majority of people use Google, but most importantly, tech savvy people who are comfortable with buying online prefer Google over all other search engines. Google rewards good advertisements with less cost per click and good positions on search results. An ad with a high click-through rate (CTR) always gets benefits from Google. The search engine wants to show the most relevant ads to users. Google lets you target customers by their geographic locations such as zip codes, countries, cities or custom areas on the map. This ensures that you only get customers who can do business in your area of operation. Many search marketing professionals will tell you that Google AdWords is the only PPC platform worth putting money into, since it reaches the highest number of users and delivers the highest conversion rate.
Pay Per Click Terms
You have to know basic pay-per-click terms to understand the jargon.
CPC - Cost Per Click. This is money you pay each time someone clicks on your ad. Costs per click are driven by bids.
CTR - Click through Rate. This is the relationship between the number of impressions and clicks on the ads. For example, if Google showed an ad 100 times, and 20 people clicked on it, then the Click through Rate (CTR) is 20%. High click through rates are rewarded by Google with high Quality Scores.
Quality Score - This is an internal algorithm that assigns value to advertisements. Ads with high quality scores can hold higher positions while paying less than the competition.
CPM - Cost per 1000 impression of an ad. This measurement is mostly used for banner ads.
ROI - Return on Investment. If you invested $1000 and got back $3000, then your ROI is 200%.
CR - Conversion Rate. This is the percentage of visitors who become customers. For example, if 100 people clicked on the ad and four became customers, then your conversion rate is 5%. Average Internet conversion rates are 2%- 3% and 7% is considered quite a high number.
I'm not showing you this because I want to brag, or that I'm inferring you will make money, but I did want you to know what was possible for me using this tool. Now, you may have been reading lately about the new FTC rules and regulations for online businesses. The law requires anyone stating or showing income results, like you see above and below, to use this disclaimer, even though they are true and documented with proof: These results are not typical, and your income or results, if any, will vary. We obviously do not guarantee or imply that by using our software you will get rich or make any money at all.
Note: This tool was made to make you money and grow your business to levels you never thought were possible. So, I'll skip the "product feature" mumbo jumbo and tell you in simple terms what this will do for you. You'll...
Dominate Niche Marketing: Know exactly what the "money keywords" are. The keywords that BUYERS are searching for! Use these keywords to increase your sales. Nothing else will show you these.
Dominate Google Adwords: Instantly... Yes, and I said instantly, AND with very little money by seeing who is already running a profitable Adwords campaign AND then "borrow" their entire Adwords marketing strategy shown by the software for your own profitable campaign! If you don't understand Google Adwords, it doesn't matter. The software is Fool Proof. It had to be if I was going to use it!
Dominate the Search Engines: Increase the amount of traffic to your site that you're getting now, WITHOUT paying a dime. And there are literally HUNDREDS of completely different ways this new tool will allow you to do those things... Ways that I 100% guarantee you have never heard of and didn't think were even possible. It WILL blow your mind, so read below as I show you specifics.
Dear sharp marketer,
Would you believe me if I said...
Traffic is NOT necessarily the key to online success?
That's right... Traffic is NOT the key to making money on the internet. You have to have the RIGHT traffic. Traffic that is full of "buyers"... I'm sure you would agree that there is a HUGE difference between a browser and a buyer. And THAT is what our brand new software program is all about. It all sounds obvious... and it is. But, stupid I learned this the hard way. Let me tell you quickly what happened... Way back in 2002 when I began marketing on the internet, I created a website in the health and fitness niche. I had no idea how to get traffic to my website, but had heard of people getting traffic from Google and Yahoo. I stumbled across a "search engine optimization" forum and spent quite a lot of time there.
John Reese is one of the most successful and respected marketers in the world... "It's a very RARE thing when something comes out that really impresses me......but it just happened. I've been secretly beta testing an amazing research tool for the past week. And all I can say is... WOW! This thing is one of the most powerful research tools ever created. Yes, ever." "Here's my Prediction... It will quickly become:
The #1 Tool for anyone building 'VRE' sites for making money with Adsense.
The #2 Tool for anyone that wants to make money selling e-books or other info-products.
The #3 Tool for anyone that wants to make money promoting affiliate programs.
The #4 Tool for anyone that wants to generate tons of free traffic from the search engines.
The #5 Tool for anyone wanting to build huge targeted opt-in email lists.
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